The opportunities to acquire other companies in Europe, Asia and South America are virtually limitless, and Wal-Mart always has the option to build its own stores there too. Wal-Mart has also created additional opportunities for itself by designing different formats for its stores. The superstore concept that is so successful in the United States can be used in foreign countries where indicated, but Wal-Mart has also developed other store concepts that it can use where conditions seem to favor them: discount stores, street markets, and Sam's Department Stores. Club, as well as Internet websites in the native language of the country ("Wal-Mart Fact Sheets"). Wal-Mart can capitalize on its opportunities by developing a distinctive brand like Sam's Club for each of its segments