When it comes to Pumpkin Patch showrooms, each showroom should change weekly or daily. Views should also change. It is necessary to make the customer feel that when he comes to each showroom he should have a newer look. If Pumpkin Patch showrooms look old, that means they don't catch up with new fashion trends, which come every day, customer interest will go away. Therefore they should understand the new display and merchandising strategies and should provide adequate guidance and training to their merchandisers (Hanson, Hitt, Ireland and Hoskisson