Cultural studies examines the relationships between different cultures and how personal experiences shape society. In America, social norms and ethnic traditions help shape different views on body image. According to (Brennan, Lalonde, & Bain, 2010) research has shown that white men are much more likely to diet and exercise than African American or Hispanic men. Hispanic men and African Americans are also concerned about their appearance and health, but their cultural influences do not place much emphasis on this aspect. A study from Vanderbilt University (Nelson, 2009) demonstrated that African American culture in the United States is influenced by the media but not in the same way. African Americans tend to have a different definition of beauty. They