Steven Lukes defines the concept of power by saying that “A exercises power over B when A influences B in a way contrary to B's interests. Lukes has established his vision on how power is practiced, therefore he described the forms of power as “three-dimensional”. Power can take the form of decision making, agenda setting, exclusion and ideological power. He probably used the word 'dimension' rather than 'aspect' to indicate that power is a set of individual processes, each with a value and direction, functioning in three perpendicular dimensions independently. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an original essay Lukes' interpretation of the first dimension was based on Dahl's work. Luke's interpretation of power is a person's ability to win an argument or gain the acquiescence of another by observing his or her decision-making behavior and the extent to which he or she might change his or her behavior after being subjected to the exercised power, in an observable power conflict. interests. Lukes' two-dimensional view of power is not just about decision-making, but is primarily about non-decision-making. Decision making is the selection of an option from a set of alternatives, while non-decision making involves preventing decisions from being made, creating circumstances, or reducing the choices that can be made by shaping the agenda and exclusions, until suppress any interests in conflict with those of the decision makers. The first two dimensions of power are similar in how they describe how power can be exercised to gain the acquiescence of others, even if it is against their best interests. On the other hand, the third dimension of power describes how others can be manipulated into doing something against their will, changing their perception of what they want. Therefore, the third dimension is about manipulation. It's about using means such as religion, the media or ideology to control others and make them behave as the powerful wish. Luke's three dimensions of power can be clearly demonstrated in corporate power. A good example to explain the dimensions of power and explore how power can influence human life is to demonstrate how Nestlé – the very powerful food and drink company in the modern world – dominates one of people's basic needs; drinking water. Urs Schnell's documentary, Bottled Life: Nestlé's Business with Water, follows Nestlé's practices at some of its water extraction sites, showing the impacts on communities when Nestlé takes control of the water supply and the company's practice of extracting water at almost zero cost and reselling it at a huge profit. The Nestlé company in Switzerland is one of the most profitable companies ever being the largest multinational food and beverage company in the world adored by investors. Nestlé currently controls more than 70 global bottled water brands, with total sales of CHF 7.95 billion in 2017. Nestlé has introduced a safe and healthy alternative to the public water supply – bottled water. Although it was an expensive alternative for consumers, it has become a reality by pushing people to change their behavior by replacing tap water with bottled water. Today, Nestlé bottled water is the best-selling bottled water brand in the world. Nestlé's agenda includes efforts to work with regulations or have strong political ties with regulators on the one hand and create the conditions, on the other, to control both municipal water supplies and markets.