Topic > Coca Cola Advertising History - 1270

In those days Coca Cola was a nerve tonic. Yet, Coca Cola is the most popular soft drink of our time, how could that be? Well, you will soon find out, from its origins to the present day. You will be taught how "Pemberton's French Wine Coca", also known today as Coca Cola, became so popular and full of fat that you may have never heard of before! This phenomenon began in 1884... Vin Mariani was the beginning of the invention of Coca-Cola. Vin Mariani was originally a tonic produced by Angelo Mariani, a chemist who found use for coca leaves in his drinks. He was well known in Europe. Vin Mariani contained approximately six milligrams of coke but soon Vin Mariani contained seven point two milligrams per ounce to compete with other beverage manufacturers in the United States. Since John Pemberton copied that tonic in 1884, Angelo Mariani is the technical producer of Coca Cola and Vin Mariani was consumed. even by famous people, such as Queen Victoria and Pope Leo XXI Angelo Mariani was born in 1838 and Angelo Mariani is, as I said, a chemist but is not originally from the United States. The Mariani family came from the island of Corsica. He was the best-known inventor of coca wine, which is simply a mixture of wine and extracted coca leaf. Furthermore, Angelo got a gold star from Pope Leo because he said that Vin Mariani extended his life. In 1914 Angelo Mariani died. Pemberton's French Wine Coca was a direct copy of Vin Mariani. Dr. John Pemberton, the creator of this drink, captured the hype about Vin Mariani. While there were many Vin Mariani impostors, this one stood out. John Pemberton was a medical officer so he could actually get the supplies needed to make Vin Mariani syrup like coca leaves, most of the other impostors could... middle of paper... contest took place in Savannah . There were many runners-up and all of them were, for example, Radway's Ready Relief, Dr. Jordan's Joyus Julip, etc. The Coca-Cola Company was also named after this competition (The CCC). In the end, Coca Cola was about more than just producing a soft drink and becoming a billion dollar industry, but there were also a lot of decisions to make and most of them were risky and that's what brought us this company Today. The formula for Coca Cola is still kept hidden to this day from all but two people in the world, even though Pemberton told the formula to many people. Coca Cola also faced many challenges along the way, PepsiCo was one of the biggest rivals so not everything can be easy, John Pemberton didn't even know that his drink would become world famous! Just because you haven't been successful in your life, doesn't mean you will become famous later.