Topic > Nonverbal Communication: The Most Important Form of…

Jensen (2016) has a chart in his article, “Personality Traits and Nonverbal Communication Patterns,” that provides a good visual describing the differences between high-context cultures and low-context cultures. context cultures. High-context cultures rely more on context and nonverbal communication than verbal communication. This means that high-context cultures have more indirect verbal communication. Therefore, low-context cultures have more direct verbal communication with less emphasis on context and nonverbal communication. “Nonverbal communication occurs in specific cultural contexts and is influenced by cultural norms. Cultural norms are social rules about what certain types of people should and should not do” (Chang, 2015). Blahova (2015) found physical distancing to be very close and typical for Latin American or Mediterranean nations. Touching, hugging or even kissing business partners is quite typical there. Some Asian cultures, on the other hand, avoid physical contact with partners. This also means that shaking hands is unacceptable and is replaced by bowing in Japan and China. According to Blahova (2015), the angle of the arc is subject to cultural differences and the partner's rank in the corporate hierarchy. “Eye contact is important in all cultures, although rules differ about who looks at whom and for how long” (Blahova, 2015, p. 16). In some cultures, respect is often