Topic > The Effects of Colors on Mood - 1550

Over the years, researchers have studied the power of colors to influence every aspect of our lives. Additionally, color has also been used to describe mood. Some expressions frequently used when a person feels sad are to describe it as "feeling sad" or when a person falls in love it is common to feel that this person sees the world through "rose-colored glasses". Being “green with envy” refers to a very jealous person or “being pure as snow” describes the innocence of a child. Research has been conducted to study how color affects people's mood. I find it interesting to extend these studies to examine whether color has the effect of increasing positive mood in students. This experiment can help determine which colors help students feel relaxed, active, or positive. Research has uncovered major powerful effects that colors can have on our mood, brain, body and even health. An article published by BioMed Central Medical Research Methodology published the results of 156 patients consisting of 127 females and 29 males who participated in this study. Each of the patients answered questions such as: "Concerning your daily mood over the past few months, do you associate it with a particular color? If so, which color?" The researchers developed a tool called the Manchester Color Wheel to classify colors into positive, neutral and negative hues that were administered to patients. According to the MCW table, positive or neutral colors were represented with yellow, pink, red shades and negative colors were represented with black, gray, blue or purple shades. After a period of 3 months the data was analyzed and it was found that patients consistently associated warm colors with positive and...... half of the paper ......BMC Medical Research Methodology, 10( 1), 12.Gage, J (1999). Color and meaning. Pr.Gerritsen of the University of California, Frans. Color theory and practice: a theory of color based on the laws of perception. New York: Van Nostrand Reinhold, 1975. Print.Jacobs, K. W., & Suess, J. F. (1975). Effects of four psychological primary colors on state anxiety. Perceptual and Motor Skills, 41(1), 207-210Labrecque, L.I., & Milne, G.R. (2012). Exciting red and competent blue: the importance of color in marketing. Journal of the Academy of Marketing Sciences, 40(5), 711-727. Osgood, C. E., Suci, G., & Tannenbaum, P. (1957). The measurement of meaning (Vol. 47). University of Illinois Press.Peretti, P. O. (1974). Color-mood associations in young adults. Perceptual and Motor Skills, 39(2), 715-718.Simmons, D. R. (2011). Color and emotion. New directions in color studies, 395-414